Aug 2, 2011

Recently ZDNet asked us how companies can improve their SEO and increase their presences online. Our director, John Ng, and Adam Bunn, director of SEO at London-based search marketing agency...

Nov 29, 2010

In the wake of the Philips Bear viral video debacle, here are some excellent examples of guerilla/viral marketing done right. The Tippex Experience A campaign that I thought was brilliant and used a...

Oct 22, 2010

Casual games are great for engaging an online audience. Mezmedia has built an engaging casual flash game for NTUC to promote their membership signups. The game, called ‘FairPrice Frenzy’...

Sep 30, 2010

Thinking of having a website to support your business? Then read on to find out what you should avoid when building one. Music playing by default You never know what your visitors taste in music...

Sep 23, 2010

I’m pretty sure you know your events. You know how to pitch to the client,  how to come up with great concepts, how manage the vendors, and how to organise the logistics. Yet, when it comes...

Sep 22, 2010

It’s been 10 years since the Flash Intro was born and much to my disappointment, it’s still alive and kicking in some parts of the web. While I long to see the day when this blight upon...